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Project information

£15+ Project

Help women break out of poverty, make them secure financially & equip them with skills to ensure change is sustained. The goal is to improve household finances by £15 a week minimum thorough intensive support to empower & change their relationship with money, maximise income & reduce expenditure

February 2019 - September 2019

Charity information: Zinthiya Ganeshpanchan Trust

Zinthiya Ganeshpanchan Trust logo
  • Need


    • Women in Leicester suffer from multiple indices of deprivation/disadvantage & rank poorly against national averages in skills, employment and finances. Leicester is the 6th worse area in England in terms of social mobility. If you are born poor in Leicester there is an extremely high chance that you will stay poor. 4th highest child poverty rates in England - 39% of children living in poverty rising to 47% in some areas. 26% of households are in fuel poverty and huge use of food banks.


    Household finances will improve by a minimum of £780pa. Beneficiaries will be encouraged to save some of the money saved so that they become more financially resilient. beneficiaries will gain knowledge which will help them throughout their life: know how to find/use benefit calculators, create, monitor & live on a budget, obtain/ successfully maintain a tenancy, be a savvy consumer, understand their energy bills, check tariffs/switch. They will have learnt skills to avoid cost-cook on budget

  • Aims

    Aim 1

    empower, equip women to maximise income, control finances & develop skills to move out of poverty


    » Undertake a programme of clinics, drop-in sessions, appointments to provide 1:1 support to tackle money/debt issues & build financial capability
    » work with other agencies to attend their events and offices to support their clients
    » build a network of champions and volunteers & train frontline workers to build skills and widen project impact
    » We will produce guides, tool-kits, check lists, slides and handouts so that they can in turn train others & spread the work and benefit of the project

    What success will look like

    Increase in household finances of a minimum of £15 per week. Beneficiaries will have debt managed/written off & remain problem debt free. Evictions and council tax arrears reduced

  • Impact


    Our beneficiaries will gain knowledge which will help them throughout their life. We will equip them with information on how to find and use benefit calculators, how to create, monitor and live on a budget, how to obtain and then successfully maintain a tenancy, how to be savvy consumers, how to understand their energy bills, check tariffs and switch to the best fixed rate deal. They will have learnt new skills to avoid cost e.g. how to cook on a budget, how to access affordable credit


    Lack of engagement: built a referral network of 40+ local agencies/organisations in Leicester.

    Competition with other advice providers: There are no support services offering the bespoke, holistic support we offer in house. Our project will support the most vulnerable & disadvantaged women and families. Our beneficiary target group find it hard to access mainstream advice services due to chaotic lives, disability, mental ill health, language difficulty and have multiple & complex needs


    Capture/report beneficiary journey by undertaking questionnaires, surveys and checklists to gauge knowledge/financial position at the beginning & end of our intervention. Interview beneficiaries/produce testimonies/case studies to share with funders. Log/report all financial/non-financial outcomes

  • Budget

    Budget - Project Cost: £4,000

    Loading graph....
      Amount Heading Description
      £3,900 Advice Worker 10 hours per week @ £15 per hour for 26 weeks
      £100 Stationery and telephone costs Stationery and telephone costs
  • Background


    The Location of our project is Leicester. Leicester is ranked 21st most deprived local authority area. 44% of people living in the 20% most deprived areas in England. It is one of the most diverse cities in the UK & the largest in the East Midland with 329,000 people living in the city. Leicester was widely tipped to be the first city with a minority white population but just missed out on the landmark with 50.6% describing themselves as white in the 2011 census compared with 80% nationally


    We will support a minimum 80 women with the focus being on:
    • Black, Asian, Minority Ethnic and Refugee Women (BAMER);
    • Women with no recourse to public funds;
    • Women in poverty;
    • Women who are homeless, at risk of eviction; vulnerably housed or in hostel/refuges;
    • Women experiencing, at risk or fleeing domestic and financial abuse;
    • Young women leaving care;
    • Women with mental health issues;
    • Women with disabilities;
    • Lone parent women;
    • Women involved in the criminal justice system

  • Why Us?

    Why Us?

    No-one is excluded–working, unemployed, no recourse to public funds
    Strong on prevention work–pre-tenancy training/mentoring support
    Truly holistic service
    Work with the most vulnerable, disadvantaged & excluded people who have often never engaged successfully with services before
    Large pool of dedicated volunteers – 4,799 hours donated in the past 2 years
    Only organisation specialising in fuel debt in Leicester
    Undertake outreach & home visits
    Strong on follow-up work–3, 6 month and 1 year

    Read more about the Charity running this project.


    Sharon McAsey

    Advice Worker

    Zinthiya Ganeshpanchan

    Project Manager