Project information

Be Santa. Befriending campaign.

Child Poverty and social deprivation is rife in areas of Brighton and Hove. We recruit and train befrienders to support children and families in need . Our plan is to highlight this and raise money both online and live through a fun Santa costume contest.
Our Waiting list requires 98 befrienders

December 2017 - September 2018

Charity information: Fun In Action For Children

Fun In Action For Children logo
  • Need


    We are trying to do two things:
    1) Raise money
    2) Raise the profile of the organisation.

    We want raise the profile of the poorer, less active and socially deprived children of Brighton. Through befriending, we show children there is another way and give support and hope. Through tools, we mentor them to be in control. Money raised will fund the operation of the charity, recruit and train these befrienders.


    We have 98 children on our waiting list. Three referrals a week. We need to meet demand.

    Taking to the streets and raising the profile and issues will seriously help the cause. We ask people to Be Santa and speedily don a costume. There will be sponsored prizes.
    This will bring in money in a fun way and help recruit urgently needed befrienders. We will also raise the profile of the charity.

  • Aims

    Aim 1

    To Raise the profile of Fun in Action in a fun way


    » Inform the public of the level of poverty and social deprivation there is in Brighton. Explain the need for our services. Do this through Santa.

    What success will look like

    How many people participate
    How much people are talking about it.
    How much media attention
    How many visits to our FB page/website
    Sponsorship deals

    Aim 2

    To raise funds for Fun in Action


    » We will run a simple contest which will be be taken across the borough. The fastest person to dress as Santa will win. Adults and children can win.

    What success will look like

    How much money is raised through the event

    Aim 3

    To recruit potential befrienders.


    » Through publicity and social media we will promote the charities work and the need for Befrienders.

    What success will look like

    How much interest we have through the events
    The number of inquiries received through the office
    The number of Befrienders recruited overal

  • Impact


    The project will:
    -Relieve the emotional impact on the children growing up in a family under pressure.
    -Reduce the anxiety about the future holds for them.
    -A befriender is beneficial to the child to share their concerns with, someone they trust who will listen and provide an alternative perspective.
    - A befriender can work with the child and parent to give guidance and direction with matters including schooling.
    -Fun in Action woffers a group in which people feel part of the community


    There is only one.
    We could have online cheating. We will ensure that there are clear rules and guidance which will include a timer being present and in view.


    We will keep all donors informed of the appeal through e-updates, our Facebook page and website. We will have an appeal clock showing the countdown to the events and amount raised.

  • Budget

    Budget - Project Cost: £5,600

    Loading graph....
      Amount Heading Description
      £500 Promotion Advertising, publicity, on-line support
      £100 Santa/elves Santa suits for the challenge. Elves suits for the challengers.
      £1,500 Recruitment Advertising for Befrienders
      £3,000 Training Nine training sessions (3 x 3 days)
      £500 Admin DBS, Office admin.
  • Background


    The challenges will take place in Brighton and Hove. We will hold event days and also circulate the bars of Brighton.


    Ultimately it is the children and families that will benefit from having support.

    Fun in Action will benefit from the income stream and publicity. This will support the Befrienders who will go out and support the children.

    We have 98 children that require a befriender. We need to meet this demand.

  • Why Us?

    Why Us?

    Fun in Action is the only befriending charity for children in Brighton and Hove.

    We aim to work with the community and this is a fun way to engage with, support and educate.

    Read more about the Charity running this project.


    Russell Lerner

    Russell runs the charity and has great experience of the client group, supporting and managing volunteers and running fundraising events