Participating Project

Project information

Health Education For Afghanistan

TME aims to alleviate poverty by writing, translating and distributing educational DVDS on topics such as TB, HIV and safe water to vulnerable women and children across the world. The lessons are accessible to anyone; the viewer does not need to be able to read or write.

December 2017 - December 2018

Charity information: Thare Machi Education

Thare Machi Education logo
  • Need

    Need

    Afghanistan has the world's 15th lowest GDP and a startlingly high infant mortality rate, and many people still require basic health and medical education on topics such as disease prevention, the dangers of smoking, and family planning. Lack of safe water, especially in Kabul, means that deaths from water-borne diseases and malaria are still alarmingly high. Because many people live a 2 hour walk away from health centres, we are aiming to educate communities in disease causes and prevention.

    Solution

    Thare Machi will work with local professionals in Kabul to translate key DVDs on topics such as HIV, immunisation and safe water, into Pashto and Dari. Once these are translated, we will engage with local workers and communities to ensure as wide a distribution of our DVDs as possible, with the aim of reaching the most vulnerable communities. We have already established a solid network of professionals to help with distribution, and we will partner with local Afghans.

  • Aims

    Aim 1

    Translation and recording of key scripts into Pashto and Dari.

    Activities

    » » Working with Afghan partners to translate our DVD scripts into the Afghan languages, so that vital health education is accessible to everyone.
    » »Employing in-country partners to verbally record the lessons in clear, easy to understand Pashto and Dari.
    » »Translating and recording at least 15 different topics in order to cover a wide breadth of health education, disease awareness and prevention.

    Success will be translating and recording 30 scripts to a high-level, which can be understood by all Afghans, and will cover a wide range of life-saving topics.


    Aim 2

    Printing and distributing the newly-recorded DVDs.

    Activities

    » »Printing the DVDs, either in the UK offices or, ideally, in-country.
    » »Working with in-country partners to distribute the DVDs to vulnerable Afghan communities, ensuring that the DVDs are being watched.
    » » Distributing at least 200 copies of each DVD topic, so that as many communities as possible are reached.

    Success will be the wide distribution of DVDs to the necessary communities, with the cooperation and support of national and local government.


    Aim 3

    Educating children, women and the wider community on health-related topics.

    Activities

    » »Showing the DVDs in schools in order to educate children in disease prevention, thus educating the new generation of Afghans.
    » »Showing the DVDs in communal areas to women and the wider community, thus helping a whole community to prevent the spread of disease.
    » »Encouraging multiple and repeat viewings to all people in the community in order to increase the reach and to be a more effective intervention.

    Success will be women, children, and the community as a whole having a better understanding of how to prevent the spread of disease and how to keep themselves safe.


    Aim 4

    Prevention of disease.

    Activities

    » »The DVDs include simple, easy to understand information which explains the basics of a topic, its causes and its methods of prevention.
    » »The DVDs are interactive, ensuring viewer comprehension, as they cannot continue watching unless they answer a question correctly.
    » »The DVDs are accessible to all people as they do not require that the viewer can read or write, and therefore all parts of the community are reached.

    Success will be a decrease in rates of serious diseases in the area, such as malaria, HIV and water-borne diseases, and an increase in the general wellbeing of the communities.


  • Impact

    Impact

    We are hoping to distribute as many DVDs as possible in order to help a large number of vulnerable communities. Long term, we expect a reduction in serious diseases such as malaria and cholera in the local areas, as well as a general increase in sanitation and well being, with more people being aware of how to prevent the spread of disease. In the past, we have often been contacted by local and national governments to help with distribution, and this would be a great outcome for our project.

    Risk

    1. Extra costs - whilst most communities have access to DVD players, some may not, thus increasing our costs. We will reserve some money in order to provide DVD players so that all communities are reached.
    2. Pushback from local or national governments - we always work with local contacts in a collaborative effort, and in several countries have been invited in by national governments to help with their health education. Our main partner in Afghanistan works for the Afghan government.

    Reporting

    We provide monthly emails to update donors on our projects, and publish an annual report. We will also send a report to donors after the Big Give, once the Afghanistan project is in place, in order to update them on the work being done in-country.

  • Budget

    Budget - Project Cost: £10,000

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      Amount Heading Description
      £3,000 Translation and Recording Full translation, recording and administration fees for 15 scripts into Pashto and Dari.
      £3,000 DVD Printing We will print 200 copies of each DVD topic; each DVD costs 50p to print.
      £1,000 Postage Postage and packaging for all of the DVDs to be sent to our contacts in Afghanistan.
      £2,400 Distribution Costs Funding local contacts to get the DVDs into cities and remote locations, payment for transport.
      £600 Contingency Money Money spare to fund a recording kit (£100) and DVD players (£100 each) if they are needed.
  • Background

    Location

    Afghanistan remains one of the world's least developed countries, with an average life expectancy of 60 years and a child mortality rate of 101 in 1000. There is a lack of clean water, which means that diseases like malaria and cholera abound, and, despite government programmes, many children have not been immunised against serious diseases. Due to high unemployment rates, Afghanistan is also experiencing an increased reliance on drugs and tobacco, with serious health and social consequences.

    Beneficiaries

    TME works primarily with women and children, but also the wider community as a whole, by playing our DVDs in schools and community areas. Our reach expands when viewers share what they have learned with their families and friends, thus spreading important knowledge through the community. DVDs will be shown in rural parts of Afghanistan, where communities have limited access to health care and to life-saving education, and in the cities, where people do not have access to safe drinking water.

  • Why Us?

    Why Us?

    TME has been running similar projects across the world for 17 years, covering 60 languages and reaching millions of vulnerable people. A research study undertaken in Rwanda has proven our effectiveness in preventing serious diseases, and the Indian Ministry of Health claim that our DVDs have reduced Dengue fever in Trichy District by 40%. We already have enthusiastic and competent contacts in Afghanistan with whom we will work.

    Read more about the Charity running this project.

    People

    Rachel Butt

    Rachel has been Director of TME for 3 years, in which time the number of DVDs distributed has risen more than five-fold.

    Qiyamud Din

    Our main partner in Afghanistan, Qiyamud will translate and distribute our DVDs. He works for the Afghan government in Kabul on environmental issues.