Project information

iSingPOP run by Innervation Trust

iSingPOP is Innervation Trust's primary school singing and recording project. It gives thousands of children across the UK the chance to learn specially written songs and record their very own iSingPOP album. A wholesome alternative to the unsuitable material in songs readily available today.

September 2017 - July 2018

Charity information: Innervation Trust Limited

Innervation Trust Limited logo
  • Need


    So much of the material available to children that is in a style they can relate to has harmful content. There is very little pop music with a current sound that children really love , but with helpful lyrics.

    Music taught in schools with religious content tends to be out of date and doesn't necessarily connect with the children.

    In addition we feel communities are much in need of positive projects which bring them together in unity.


    iSingPOP offers the alternative giving singing and recording opportunities in schools across the UK to children of all backgrounds. The difference is that the specially written songs provide wholesome content looking at topics such as caring for the wider world, love, friendship, hope etc. Week long projects in primary schools with a singing tutor, a recording engineer and a family concert at the end of the week in the local church, provide fun, memorable experiences for everyone involved.

  • Aims

    Aim 1

    To offer music to children of all backgrounds in primary schools with wholesome & suitable content.


    » To do this by running week long projects across the UK for schools, where the children can sing and record the specially written iSingPOP songs.
    » To organise fun family concerts in local churches with professional equipment where the children can perform the songs complete with dance routines.

    What success will look like

    We have constant feed back from schools, parents and churches and we ask schools to fill in feedback forms to monitor progress. The project is also monitored by the trustees.

    Aim 2

    To positively affect communities as a result of the projects in difficult and troubled times.


    » The combination of the iSingPOP schools week and the concert in the church unites the community, whilst celebrating the achievements of the children.

    What success will look like

    Again from letters sent from pupils, parents, teachers and church workers who have experienced the impact of the project first hand.

  • Impact


    We leave the songs in the form of backing tracks for the schools to use after the project has finished. They are always really keen to continue the use of the material. We stay in touch with schools and arrange re visits and also get feedback as to the long term effect the project has had on the school,the church and the area in general. On many occasions we hear of the iSingPOP songs being used on all sorts of occasions because of their positive impact.


    The project is relatively expensive to run therefore we run a continuous fundraising operation to sustain the income required to keep the project going. There is also a current risk of being over booked due to the projects popularity, hence the need for more funds and more staff. Again this comes back to the reliance on effective fundraising strategy.


    We regularly report to donors by regular emails, by newsletters in the post at Christmas (along with Christmas cards) and through visits in person where appropriate.

  • Budget

    Budget - Project Cost: £231,000

    Loading graph....
      Amount Heading Description
      £50,000 Tutor fees freelance project tutor fees
      £13,000 Tech fees Concert and recording day tech fees
      £12,000 Travel General and project travel expenses
      £12,000 Admin General and specific to project travel costs
      £24,000 Consultancy Management and fund raising consultancy
      £75,000 Salaries None freelance salaries
      £30,000 Recording Studio and on site recording
      £15,000 Equipment Sound equipment for tutors

    Current Funding / Pledges

    Source Amount
    The Message Trust £12,000 Guaranteed
    PBC £3,000 Guaranteed
    M Pennells £1,680 Guaranteed
    R Webb £3,000 Guaranteed
    Schools & churches £120,000 Guaranteed
    C Pilkington £2,400 Guaranteed
    A Brown £3,000 Guaranteed
    A Pennells £1,800 Guaranteed
    Arts Council £15,000 Conditional
    A Charlesworth £2,400 Guaranteed
  • Background


    We have bases across the UK in the West Midlands, the East Midlands, the South East and the North West. We are able to go anywhere in the UK, but these are areas where we have a constant presence.


    Thousands of children, parents, schools, churches and communities in general. We work in all areas of the UK with children from all backgrounds and faiths.

  • Why Us?

    Why Us?

    Our award winning song writers and producers have many years of experience in the music industry. They have developed music with special appeal for this age group with appropriate content which can involve the whole school regardless of a child's ability. Also, the charity has years of experience working with young people. In Particular the primary school work has been running for seven years giving us a good understanding of what really works.

    Read more about the Charity running this project.


    Miriam Porter

    Area Manager responsible for the West Midlands.

    Claire Bramwell

    Area Manager responsible for the North West

    Mark Pennells

    Co - founder, song writer and fundraiser

    Zarc Porter

    Co - founder, producer and song writer