Participating Project

Project information

The Blue Door

The Blue Door is used to deliver services to give women and girls reproductive health choices in the world’s most underserved areas. Having the choice about the number of children and when she has them, can transform a woman’s life by continuing education, a career, and care for her family.

January 2018 - December 2018

Charity information: Marie Stopes International

Marie Stopes International logo
  • Need


    Currently 214 million women in the developing world want to avoid pregnancy but are not using a modern method of contraception. This is due to numerous barriers including a lack of knowledge and information, available services, or financial means. The unmet need for contraception is responsible for the majority of the annual 89 million unintended pregnancies and 21.6 million unsafe abortions, representing a major challenge to women’s health, social and economic prospects, peace and security.


    Blue Door is used to deploy resources to MSI’s country teams who demonstrate the greatest opportunity for achieving sustainable health impact in deprived areas of Africa and Asia. They deliver vital, comprehensive contraceptive services to women and girls through clinics, mobile outreach teams, social franchises, community health workers and pharmacies.

  • Aims

    Aim 1

    Increase access to contraception for vulnerable and marginalised women and girls


    » Reaching the most vulnerable through mobile outreach
    » Reducing unsafe abortions among adolescents through social marketing
    » Training and empowering Marie Stopes Ladies to establish community-based maternal and reproductive health services for women and girls.

    Internal data collection systems (Client Information Centr, Client Exit Interviews and etc) track demographic and health information about services users.

    Aim 2

    Increase knowledge and agency of women and girls to claim their sexual and reproductive rights


    » Using mobile technologies to increase access to family planning
    » Increasing access to information through call centres
    » Working with community mobilisers to increase community awareness

    Project reports track the number of people who receive information and education

    Aim 3

    Decrease maternal mortality


    » Increase women and girls access to family planning counselling
    » Removing cultural barriers through community-based advocacy
    » Removing restriction to abortion access

    Industry-leading modelling tool, Impact 2, estimates key health impacts achieved through service delivery.

  • Impact


    The fulfilment of sexual and reproductive health and rights – including access to contraception – can create more economically and socially resilient communities better able to adapt to change. The long term impact of reaching more women as a result of the Blue Door fund can be directly demonstrated by the industry-recognised, Impact 2 tool.


    The overriding risk is that the Fund is not sufficiently financed, and country programmes may not be able to access funding that could maintain or extend their services, to reach even more women, reducing MSI’s impact and ability to serve women across the world. All MSI programmes develop annual contingency plans as part of emergency strategies to ensure that services continue to be delivered to affected populations in the event of an environmental disaster.


    Donors can read about the project in the organisation-wide annual Impact Report, and individual project reports are available for programmes funded through the Blue Door Fund.

  • Budget

    Budget - Project Cost: £6,000,000

    Loading graph....
      Amount Heading Description
      £2,921,770 Staff Staff Costs (including clinical staff: doctors, midwives, nurses)
      £1,219,915 Travel Vehicles and equipment for mobile outreach teams
      £859,444 Supplier Commodities and equipment
      £476,704 Office Costs rent and etc
      £191,288 Other implementation costs misc. costs associated with service delivery
      £168,527 Audit, insurance and other com services to ensure programmes adhere to local regulations
      £88,491 Equipment medical equipment to deliver services
      £73,861 Marketing messaging and publicity to increase awareness of facilities and sexual and reproductive
  • Background


    Blue Door funding is allocated each year to the communities who need it most across the 37 countries in Asia and Africa that MSI works in. All Blue Door funded projects are located in remote and marginalised areas: rural villages, slums, factories, markets and even beaches. Many Blue Door Fund projects are located in areas where there is no other health facility.


    The Blue Door fund reaches women and girls who face multiple obstacles to access contraception, such as those living in extreme poverty; those in rural villages or slums where there are no other health facilities available; adolescent girls who face acute discrimination; and women who have never used contraception before. Our evidence shows us that these are the women and girls who face the greatest obstacles in accessing the contraception they want.

  • Why Us?

    Why Us?

    MSI is a world leader in delivering sexual and reproductive health services. Recognising that there are different underlying factors influencing the decision-making of women and girls, MSI has the expertise, the knowledge and the capability to provide contraception to every one of the 214 million women worldwide who currently have no access. We have clinical teams already in place in country who can start working straight away.

    Read more about the Charity running this project.


    David Adams

    David oversees, the Blue Door Fund, strategic direction for country programme applications and overall project cycle management

    Marjorie Newman-Williams

    With more than 30 years of professional and executive management experience, Marjorie leads the country programmes that deliver care and services

    Nils Gade

    Provide strategic and operational oversight and results-based management of MSI in East and Southern Africa

    Dana Tilson

    Responsible for the overall strategy, management and development of MSI Kenya’s sexual and reproductive health programme.