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Project information

Transforming lives with friendship

Help us to provide a positive alternative to the loneliness and social isolation experienced by many older people. We want to reach more people through our clubs, particularly those in poor health, men and carers by raising £25,000 to fund 3,500 visits for new members from these groups.

1 year but the clubs are ongoing

Charity information: Brendoncare Clubs

Brendoncare Clubs logo
  • Need


    Particular groups of the older community are acutely vulnerable to loneliness; older people with long-term health conditions are almost 3 times more likely to feel lonely; older men living alone are less likely to seek out support; and 8 out of 10 older carers have felt lonely or isolated when looking after a loved one. These groups are under-represented in our clubs; 27% of members have a disability, 20% are men, 11% are carers. We will focus on engaging with these groups over the next year.


    We plan to ‘reach out’ to these vulnerable groups; taking ‘pop-up clubs’ to where they are (GPs, out-patient clinics, church events, carers groups) and offering fun, taster activities such as indoor kurling for all abilities; providing one-to-one ‘buddying’ support for new members during their first few clubs visits; piloting new activities in our current clubs such as boccia for those with disabilities, archery for men and respite programmes for carers.

  • Aims

    Aim 1

    To engage with new groups of older people out in the community.


    » Staff and volunteers to run 15 pop-up clubs across Hampshire and Dorset, targeting those with long term conditions, men and carers.

    What success will look like

    Success will be measured in terms of the increase in club visits from new members who are in poor health, who are men or carers.

    Aim 2

    To ensure that new members feel welcome, included and at ease during a first time club visit.


    » Volunteers at each club to offer a ‘Meet & Greet’ buddying scheme to new members.

    What success will look like

    The numbers of new members from our target groups who continue to attend a club after their first few visits.

    Aim 3

    To offer new activities targeted at and enjoyed by these groups.


    » Clubs to introduce activities such as boccia for those with disabilities, indoor cricket or archery for men, additional support for carers.

    What success will look like

    The number of older people attending and enjoying these activities from our target groups (people with long term conditions, men and carers).

    Aim 4

    To ensure that the clubs are affordable to all those that need us.


    » Offering financial support (an Access Fund) towards club subscription & transport costs so that the clubs are affordable to all those that need us.

    What success will look like

    The number of new members who take up the Access Fund (help towards club subscription and transport costs).

  • Impact


    We will measure our success using similar evidence/outcomes from our recent 2016 club impact survey:
    *Reduced social isolation; 86% have made new friends within their club
    *Improved mental health & wellbeing; 89% feel more relaxed and 67% are better able to deal with day-to-day problems since participating in club activities.
    *Improved physical health and increased independence; 69% say participating in activities such as kurling, table tennis, Tai Chi improves their mobility.


    *Ensuring that pop up clubs are in the right locations and offer inclusive activities for carers, men and those with health conditions; we will consult with health, carer and male support groups.
    *There are sufficient volunteers to run the taster sessions & buddying scheme; we will run a volunteer recruitment campaign.
    *Ensuring that the clubs meet the needs of these new groups; on-going evaluation of club activities and their accessibility (appropriate venues, transport and club timings)


    We will record the number of visits from new members as a result of the above activities and provide a social impact report with feedback from our club member survey. The report will include long-term friendships & wellbeing measures as a result of attending the clubs (e.g. feeling more relaxed).

  • Budget

    Budget - Project Cost: £25,000

    Loading graph....
      Amount Heading Description
      £7,000 Hall Hire Venue cost to support 3500 new member club visits
      £7,000 Activities A varitey of activities to support 3500 new member club visits
      £1,500 Refreshments To support 3500 new member visits
      £1,500 Volunteers Volunteer travel expenses to support 3500 new member visits
      £1,000 Access Fund Support towards transport and subscription costs
      £7,000 Club support staff Club support staff costs to support 3500 new member visits
  • Background


    Promotional activities (pop up /taster sessions) and clubs will take place across Hampshire and Dorset.


    Through this project we aim to support those who are particularly vulnerable to loneliness; older people who are in poor health or who are increasingly frail, older men who live alone who are experiencing difficult transitions in their life (bereavement, illness, inability to drive) and unpaid carers who are often faced with the isolation of supporting their family or friends alone.

  • Why Us?

    Why Us?

    Brendoncare Clubs has had immense success with reaching out to a considerable number of the older community at all times of the week; in April 2002 it opened its doors to provide a lifeline to 39 British Red Cross social clubs for older people which faced closure. The charity has since grown to 93 volunteer-led clubs, offering support to over 1,700 members across Hampshire and Dorset. The clubs run during the week and in recent years has extended to 21 clubs offered over the weekend.

    Read more about the Charity running this project.


    Our Pool Of Over 350 Volunteers

    They will help run taster sessions; offer buddying support to new members; organise new club activities; promote the ‘Access Fund’ for new members.

    The Club Staff Team

    They will support volunteers to organise taster sessions; manage the buddying scheme; research appealing activities and manage the ‘Access Fund.’

    Our Marketing And Communications Team

    They are key to running a targeted new member & volunteer recruitment campaign, enabling us to reach out to these vulnerable groups.


will pay for a month's worth of visits for a new club member.

This club stops me from feeling lonely and gives me something to look forward to

Club member