Project information

UK Snowsports Programmes for Inner-City Youth

Snow-Camp are the UK’s only charity using a combination of snowsports, life-skills and vocational training to support inner-city young people. We put young people at the centre of our activities to address their needs and ambitions with the aim of supporting their development as individuals.

July 2017 - June 2018

Charity information: Snow-Camp

Snow-Camp logo
  • Need


    The UK has some of the highest levels of deprivation among the world's richest nations. As the gap between the rich and poor widens, 1 in 3 UK children do not have access to social and leisure activities (Unicef, 2017). We use snowsports to engage young people from low income backgrounds to help them overcome the limitations imposed by social issues. The young people we work with are from divided communities, are often involved in gangs, small crime, are at-risk of extremism and are NEET.


    Snow-Camp’s Programmes provide young people with a positive, safe environment outside of their communities where they can build friendships and gain qualifications. For every hour on the slopes, the same amount of time is spent in our life-skills sessions which help young people reflect upon the skills they are demonstrating whilst learning to ski or snowboard. Upon completion of the Journey, young people are provided with volunteering and work placement opportunities.

  • Aims

    Aim 1

    ENGAGE youth by providing a young-people-friendly journey of accredited programmes.


    » FIRST TRACKS (July-Aug) - a 2 day introduction to snowsports. Students gain an accredited Snow Life Award on completion of the course.
    » GRADUATE (Oct-Dec) - 6 weekends of further snowsports training. Students gain an ASDAN in Health and Fitness Award upon completion of the course.
    » EXCEL (Feb-May) - 10 weeks of advanced snowsports training including a week-long residential. Students gain a Snowsport England Instructor Award.

    What success will look like

    With your support, we hope to provide fully funded bursary places to 15 at-risk young people enabling them to complete the full Programme Journey.

    Aim 2

    TEACH disadvantaged youth the skills they need to raise their aspirations and gain employment.


    » LIFE-SKILLS SESSIONS – Snowsports require commitment and determination. Sessions show youth how these skills can be used in their everyday lives.
    » ACHIEVE POSITIVE CHANGE - Upon completion of the Programme Journey we provide targeted work experience, apprenticeships and volunteer opportunities.

    What success will look like

    This year, 98% of students said that Snow-Camp helped them to overcome fear, giving them the confidence to look for employment. We hope to replicate the same level of success.

    Aim 3

    IMPROVE levels of accessibility and participation in snowsports for inner-city young people.


    » BREAK DOWN BARRIERS – We work with youth projects and snowsports partners to provide subsidised programmes to increase participation.

    What success will look like

    We offer free places to youth and discounted rates to youth projects. We document the number of youth projects involved and how many of their young people join our programmes.

    Aim 4

    PROVIDE an environment where young people can thrive, develop and have fun.


    » BROADEN HORIZONS - We take young people out of their community to an environment where attitudes can be changed and cross-borough friendships made.

    What success will look like

    Youth workers attend with their young people on our programmes and document improvements in behaviour. Young peoples' thoughts are recorded in life-skills booklets.

  • Impact


    We raise the aspirations of young people while showing them directly what they need to do to reach their goals. We teach them through snowsports the value of hard work and how much you can achieve with perseverance and determination. By attending our full Programme Journey, young people emerge from Snow-Camp ready to tackle the employment matrix with improved life-skills and a C.V to be proud of. We carry out regular impact evaluation studies to demonstrate our impact.


    Sometimes complex circumstances can prohibit young people from attending our programmes last minute which could result in costs unnecessarily incurred. Through our partnerships with the snow centres we have an agreement whereby we are only charged for the young people in attendance. Furthermore, we charge an SLA to ensure youth projects and youth workers are committed to the programme which, along with Gift Aid helps cover our core costs.


    Using qualitative and quantitative evaluation methods, donors receive an annual report detailing the young people or programme they have supported, what they have achieved and ongoing and forthcoming activities. Donors are also invited to attend programmes, events and meet the beneficiaries.

  • Budget

    Budget - Project Cost: £30,000

    Loading graph....
      Amount Heading Description
      £1,480 First Tracks Programme 2 day snowsports tuition, equipment hire, learning materials, travel and accreditation for 15 youth.
      £4,130 Graduate Programme 6 days snowsports tuition, equipment hire, learning materials, travel and accreditation for 15 youth
      £16,875 Excel Programme 10 weeks tuition, equipment hire, 3 accreditations, learning materials and residential for 15 youth.
      £7,515 Admin/Volunteer Costs Volunteer costs, research, development, staff travel, admin, marketing, monitoring/evaluation.

    Current Funding / Pledges

    Source Amount
    Norton Rose Fulbright £10,000 Conditional
    Armajaro Ltd £2,000 Conditional
    Gomples Healthcare Charitable Fund £2,000 Guaranteed
  • Background


    Using the National Indices of Deprivation followed by the accessibility of UK ski slopes, Snow-Camp has identified a need for our programmes in London and Glasgow. Glasgow is the worst area for child poverty in Scotland, while London continues to battle with youth unemployment. In both areas young people feel they have little to aspire to, leading almost inevitably to social setbacks and criminal activity. Latest figures show significant rises in youth-led gang activity and knife crime.


    We work with disadvantaged, inner-city young people, aged 13-21, from youth projects across London and Glasgow. Our strength is that snowsports are a very powerful personal development tool, and are attractive to young people of both genders, those who are not typically sporty, and are accessible to those with a wide range of physical abilities. We historically have an almost even split between genders and we reach a diverse ethnic background with on average 70% from BME backgrounds.

  • Why Us?

    Why Us?

    Snow-Camp is the only registered snowsports youth charity and provider of accredited education and vocational training for young people. 500+ partnerships have been formed with the snowsports industry, youth services, national youth programmes and independent youth projects since we were founded in 2003. We've been recognised and awarded for our innovations and services to youth work by: Freedom of the City of London, London Youth Quality Mark and the National Apprenticeship Awards.

    Read more about the Charity running this project.


    Gavin Hanmer, London Programme Manager

    Works with the youth projects to recruit young people. Runs the Programme Journey in London. Mentors the young people.

    Laura McIntyre, Scotland Programme Manager

    Works with the youth projects to recruit young people. Runs the Programme Journey in Scotland. Mentors the young people.

    The Snow Centre, Hemel Hempstead

    Where we deliver our Programme Journey in London. The Managing Director of the Snow Centre also sits on our Board of Trustees.

    The Snow Factor, Glasgow

    Where we deliver our Programme Journey in Scotland.

Our vision and why Snow-Camp works


Takes a young person from beginner to snowsports instructor over 1 year.

“Snow-Camp is a fantastic charity helping those from deprived backgrounds do something positive. People say snowsports are for the elite, and rowing has that reputation too. Snow-Camp proves this is not necessarily the case.”

Sir Steve Redgrave, Snow-Camp Ambassador