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Project information

Mother and Child Appeal

Support this project and the first £20,000 donated will be tripled by Friends of the Reed Foundation and the UK Government. Transform life for 120 Kenyan families so they have sufficient nutritious food all year round, an income and are able to access vital health services and safe water.

October 2017 - September 2020

Charity information: Send a Cow

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  • Need


    In Western Kenya, hunger and malnutrition are a challenge. 20% of children under five are stunted and infant mortality rates are above the national average. 1 in 16 children die before they are five. Most families in this densely populated area rely solely on agriculture for their livelihood but many are unable to produce enough quality food to meet their needs. Added to this, mothers and caregivers lack vital knowledge to protect health and nutrition for themselves and their young children.


    We will support families to transform unproductive land into thriving farms by providing training in agriculture and animal rearing along with resources so families can increase yields and grow diverse nutritious vegetables and other food crops to eat and sell. We will also work with women of childbearing age and children to improve household health through provision of pit latrines, tip-taps for hand washing, and management of community water resources to give access to safe drinking water.

  • Aims

    Aim 1

    Increasing farm productivity so families can grow nutritious food all year round to eat and sell


    » Training in kitchen gardening, composting, mulching and inter-cropping. Soil and water conservation will improve soil fertility and increase yields.
    » Training in animal welfare, feeding, breeding, disease detection and hygiene, fodder growing, and how to integrate livestock into the farming system.
    » Provision of dairy cows, dairy goats and poultry to families to provide milk and eggs for nutrition and to sell to earn an income.
    » Climate resilient seeds to implement Push:Pull pest management and tree saplings and drip irrigation kits to conserve water and increase fruit yields

    What success will look like

    Families eating 6 or more different food types per day including protein, fruit, vegetables, nuts, pulses and fats. Be classified as food secure by end of the project

    Aim 2

    Increased knowledge and skills in primary healthcare and water, sanitation and hygiene. (WASH)


    » Training in safe food preparation, breastfeeding, family planning, hygiene, sanitation and household health care.
    » Spring capping in each ward to provide clean water for drinking and farm use. Water use committees will be set up and trained to maintain them.
    » Health education roadshows, talks and radio broadcasts will be conducted around the community to share key nutrition, health and WASH messages.

    What success will look like

    Families install pit latrines and tip-taps. Families reporting satisfaction with access to health services increases from 20% to 80%. Mothers attending ante-natal classes.

    Aim 3

    Sustainable income generation through profitable farms and diversified income generating activities


    » Training in financial management and establishment of savings and credit schemes so farmers can save for the future to invest in farming enterprises
    » Training in marketing and business development including bulking produce for improved market access and prices
    » Market surveys to asses market gaps and opportunities and inform trade promotion events to bring together private and public providers

    What success will look like

    Families join saving and credit schemes. Families currently living below the poverty line generate an income of $1.5 a day within three years

    Aim 4

    increase social resilience, changing attitudes towards women in leadership roles and decision making


    » Gender will be mainstreamed in all activities but specific workshops will guide women and men to identify inequalities and potential solutions.
    » Training to construct fuel efficient stoves which reduce the amount of firewood needed for cooking, thus reducing the workload for women and girls.

    What success will look like

    Number of households where women report full involvement in decision making will increase. Water sources and fuel efficient stoves will reduce workloads for women and children

  • Impact


    Transformations not just directly to individual households but also to the wider community with improved access to food and health so no-one is left behind. Working with women, those living with HIV/AIDs, disabled people and the most disadvantaged will integrate them into society and provide a platform for addressing stigma, discrimination, and barriers to form stronger friendships and a more equitable society. Prevention of land degradation will conserve resources for future generations.


    Extreme, unpredictable weather conditions such as drought and flooding are the most likely risk. Consequently we have developed an integrated farm systems approach that promotes sustainable technologies, integrated crop and livestock systems and diversity so farmers can build resilience and mitigate against environmental shocks and climate change whilst increasing productivity. At the start each household will map their existing natural resources and areas of potential risk to develop a plan


    We will use a monitoring approach that puts beneficiaries at the centre to measure and report back on the impacts of the project. This will include qualitative data such as focus group discussions and community feedback as well as quantitative data from surveys, logbooks and financial information

  • Budget

    Budget - Project Cost: £40,000

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      Amount Heading Description
      £8,000 Improved Nutrition Training in sustainable agriculture and provision of livestock
      £2,100 Community Health and WASH Training and support for primary healthcare and water and sanitation activities
      £850 Income Generation Training in marketing, finance and savings/credit
      £2,000 Gender Training, support and fuel efficient stoves
      £14,000 Project Implementation Staff costs to deliver project
      £4,500 Monitoring & Evaluation Collection of impact data for reporting
      £8,550 Core Costs Project Office set up and administration costs
  • Background


    The project is in the Western Region of Kenya including Busia and Bungoma Counties, where nearly 90% of the population relies on agriculture for their livelihoods. Chronic malnutrition is a specific challenge with 22-24% of children <5 being stunted and 9% underweight. Infant mortality rates are higher than natural averages. 65% of people live below the poverty line compared to 4.9% nationally so families are also unable to meet the cost of their most basic needs.


    The project will focus particularly on women of child-bearing age and girls. Harmful cultural norms contribute to their chronic under-nutrition as men and boys are given priority in food allocation, particularly protein, depriving women and girls of nutritious food when they need it the most. The project will focus also on those living with HIV/AIDS, those caring for orphans, people with disabilities and socially marginalised families. A total of 400 households will be reached by the project

  • Why Us?

    Why Us?

    Send a Cow has worked in Kenya for many years. We recently completed a similar three year project in Western Kenya that has seen significant impacts across the community. There has been an 84% increase in people who are now confident their land can provide enough food and income for their family and families are now reporting just two weeks of food shortages compared to four months at the start. Women's lives in particular have improved with 90% saying they are now involved in decision making

    Read more about the Charity running this project.


    Titus Sagala

    Titus is the Kenya Country Director and is responsible for overseeing our work in Kenya building our programme and impacts.

Mother and Child Appeal


will support a mother in Western Kenya to overcome hunger and poverty

Donate to the Mother and Child Appeal and the UK Government will match your donation. So give via the Christmas Challenge as well and your donation will be tripled! Every £1 donated becomes £3 thanks to the Big Give Christmas Challenge and the UK Government.

Paul Stuart - CEO