Project information

The Animal Crimewatch Project

Our Animal Crimewatch line is the leading dedicated confidential reporting line on wildlife crime in the UK. It is now the biggest of its kind in the country, receiving more calls than any other animal crime reporting service. We want to expand and develop this service further


Charity information: League Against Cruel Sports

League Against Cruel Sports logo
  • Need


    The League’s Animal Crimewatch is a confidential reporting service where suspected illegal behaviour relating to cruelty to animals in the name of sport can be reported, either by telephone, email or via our online report form.


    All calls and reports are screened by a small number of law enforcement trained staff who operate systems developed within police intelligence units to handle the information securely and confidentially. The information may lead to direct deployment of our investigators or if necessary, we work with partners, such as other charities, local, regional and national police units and other prosecutors to bring criminals to justice.

  • Aims

    Aim 1

    To ensure that our Animal Crimewatch line can remain at the forefront of animal crime enforcement


    » Investigate up to 200 calls a month into our confidential line on a wide range of cruel sports.

    What success will look like

    Increased number of calls handled leading to an increased number of successful prosecutions from information received.

  • Impact


    Successful prosecutions of those involved in activites such as illegal hunting, badger baiting, dog fighting, hare coursing and use of illegal traps.

    Greater awareness of the public of crimes against animals and what to look our for and report.

    Better protection of wild animals from illegal cruel sports.


    The greatest risk is in maintaining enough trained and available staff to respond to calls. Due to its success amongst the public, we’re concerned it might get to the stage where we cannot investigate all the cases opened.

    We will increase the number of trained staff able to handle calls and continue to develop strong links with enforcement agencies, other charities and the legal services.


    We record and report back on the number of calls received, investigations carried out and prosecutions taken out via our regular feedback to donors using our Protect magazine, the annual review and other communications.

  • Budget

    Budget - Project Cost: £35,000

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      Amount Heading Description
      £15,000 Staff Training, salaries and overheads of staff managing the Wildlife Crimewatch line
      £10,000 Investigations Follow up work by Investigations Team as required
      £2,000 Phone line Costs of receiving and making calls
      £8,000 Promotion Increased promotion of the Wildlife Crimewatch line in appropriate media across the UK.
  • Background


    The Animal Crimewatch line covers the whole of the UK.


    The Animal Crimewatch line is an essential part of protecting the UK's wild animals (particularly foxes, deer, badgers, hares, and birds of prey) from illegal activities and cruelty. It also helps the prevent illegal dog fighting including the theft of domestic pets for use as fighting dogs or as bait animals.

  • Why Us?

    Why Us?

    We are uniquely placed within the animal welfare arena, as the only organisation dedicated to the issue of cruel sports. The Animal Crimewatch line is the leading and most effective confidential reporting line on crimes against animals in the UK receiving more calls than any other animal crime reporting service.

    Read more about the Charity running this project.


    John Grain

    Head of Marketing & Fundraising