Project information

Don't be a stranger

Reducing loneliness and social isolation in older people promoting intergenerational friendships amongst younger and older age groups and engaging communities improving health outcomes providing greater levels of independence building stronger neighbourhoods and changing the culture of ageing

June 2014 - June 2015

Charity information: Age Concern Mid Mersey

Age Concern Mid Mersey logo
  • Need


    Reduce Loneliness and isolation in the elderly and those most vulnerable improving later live and bridging the gap between generations


    By engaging with local communities and individuals to encourage and promote neighbourliness and a sense of belonging ownership and a stake in local society

  • Aims

    Aim 1

    To secure 500 pledges and run a twelve month advertising campaign and recruit 10 new befrienders


    » Strategic marketing campaign
    » Call to action
    » Implementing the actions of the campaign
    » Dynamic evaluation

    What success will look like

    Increase in number of people befriended

  • Impact


    Greater interaction between generations


    Vulnerable adults

    Disclosure and barring service checks will be carried out and references will be sort followed by appropriate supervision once in post.


    Online blogging tweeting email newsletters

  • Budget

    Budget - Project Cost: £0

    Loading graph....
      Amount Heading Description
  • Background



  • Why Us?

    Why Us?

    Read more about the Charity running this project.