Project information

Menuhin Competition London - Reaching Out

To grow the national and international reach of the Menuhin Competition. Develop a globally accessible web-based application and audition process to enable talented young violinists from across the world to apply to the event during 2015 regardless of geographical location or financial means.

February 2015 - November 2015

Charity information: Menuhin Competition Trust

Menuhin Competition Trust logo
  • Need

    Need

    Exceptionally gifted young violinists have limited opportunity to be challenged, share knowledge and learn from their peers of equal ability within their own country. The Menuhin Competition offers musicians under the age of 22 a unique learning opportunity. We wish to provide equal opportunities, simplified access for all talented young violinists regardless of their geographical location or financial means for their chance to participate in the competition and benefit from the experience.

    Solution

    Deliver an outreach programme nationally and internationally to teachers, schools and music organisations in countries with little or no involvement in previous competitions, providing the opportunity for exceptionally talented young musicians to participate. Implement a globally accessible online application and audition platform to enable candidates to submit their application materials online with ease, without the added cost of international courier shipment which is prohibitive for some.

  • Aims

    Aim 1

    • Market the opportunity to countries who have not yet to participated in the competition

    Activities

    » • Promote awareness and develop relationships with international teachers, schools, conservatoires, youth orchestras, ensembles and governments.

    • An increased number of entrants to the competition compared to the previous years, the number of countries submitting entrants


    Aim 2

    • To increase applications from young British violinists to the competition

    Activities

    » • Promoting awareness of the competition across the UK to teachers, schools, universities, conservatoires, youth orchestras and ensembles.

    • Increased number of British entries to the competition


    Aim 3

    • To provide a simple and straightforward online application and audition process for entries

    Activities

    » • Developing an application and audition platform to allow for online applications from any geographical location

    • The smooth running of the entry process and feedback from applicants and more effective administration


    Aim 4

    • To provide a time and cost effective process for selecting the final competitors during 2015.

    Activities

    » • To provide a time and cost effective process for our pre-selection panel for selecting the final competitors for the competition.

    • The time taken to review the applications and select the final competitors


  • Impact

    Impact

    Enhanced national and international reach and visibility will stimulate young musicians nationally and internationally to develop their musicality. Using an online platform to widen the pool of applicants to the competition helps build inter-cultural relations, exchange and fosters a global community of young musicians.
    “Everything about this competition inspires me and I have been working with focus and determination knowing I would be applying.” (Young violinist, South America)

    Risk

    There is a risk that the fundraising appeal is unable to secure the full amount. We have addressed this by increasing our fundraising capacity over the next two years and have a robust strategy to implement this. Contingency plans are also in place should the total target not be met. It is also agreed that the opening of the application process will not happen until the required funding is in place for this phase of the project.

    Reporting

    Donors will be provided with regular updates via e-newsletter during the year on the projects progress, a final report on the completion of the project and an invitation to attend the launch of the opening of the competition applications in 2015 to see the direct impact of their contribution.

  • Budget

    Budget - Project Cost: £60,000

    Loading graph....
      Amount Heading Description
      £10,460 Marketing and Outreach Print materials, Mailshots, E-mail marketing, Advertising, network marketing, social media
      £9,000 Application Platform Integrated online application & audition platform tailored to integrate with the competition website
      £7,740 Audition Jury Panel International jurors, travel, accommodation, subsistence
      £17,400 Management and Planning Core staff cost for artistic planning, project management, fundraising over the 10 month period
      £15,400 Administration Helpline, administration, office cost and overheads for the 10 Months
  • Background

    Location

    The Menuhin Competition Trust is a UK based charity; we present the international competition in a different country every two years. The year of Yehudi Menuhin’s centenary will see the competition return to London for the first time in over 10 years. Holding the 2016 competition in London will bring the Worlds cultural attention to the capital and showcase the best that London has to offer both on the UK and International landscape.

    Beneficiaries

    The national and international young violinists applying for the competition will be the main beneficiaries of this project. Other beneficiaries will include: British public who will have the rare opportunity to experience the worlds best young musicians perform during the 10 days of the competition festival, both live and via national broadcast. The international community will benefit from the live web streaming and high profile concerts presented by our world-class Jury members.

  • Why Us?

    Why Us?

    The Menuhin Competition is recognised worldwide as the leading international competition for young violinists under 22yrs. Providing a unique environment for exceptionally talented young musicians to be nurtured and challenged while benefiting from peer to peer learning on an international platform. Going beyond the boundaries of traditional music competitions, each competition is a ten-day festival of concerts, master-classes, talks and outreach activities with world-class performers since 1983

    Read more about the Charity running this project.

    People

    Gordon Back

    Artistic Director of the Competition

    Susanne Barthelmes

    General Manager of the Menuhin Competition

    Duncan Greenland

    Chair of the Board of Trustees

    The 2016 Jury

    A high profile international jury panel featuring some of the world’s foremost violin soloists.

Menuhin Competition

"It is in these young people that we invest our future."

Yehudi Menuhin - Founder of the Competition in 1983