Althorp Gala Dinner March 2014
One of our charity's patrons is the Earl Spencer, who has kindly agreed to allow his famous home, Althorp House in Northamptonshire to host a major fundraising gala dinner for the Hope Centre in 2014.
We will incur significant time expenditure to ensure the event is successfully executed.
June 2013 - April 2014
Charity information: Northampton Hope Centre
The Althorp project will provide both a major fundraising opportunity and for us to communicate ,the work and benefits of the Hope Centre, to a powerful and influential audience thereby securing existing relationships and gaining new ones.
The Hope Centre receives no public funding and has to raise all its funding through its own efforts. It needs to consistently make sure its work with the local homeless is effectively projected within the local community to ensure support is maximised.
Given the location of the event and the tangible support of Earl Spencer as our patron, we believe the project will gain extensive local publicity and the support of both new and potential supporters. By effectively delivering the event and highlighting the benefits that the Hope Centre brings to both our clients and the wider community in Northamptonshire, we will secure additional/enduring support funding and wider on-going support from a larger range of time, energy and goods donations.
To raise a total of £25,000 Net in terms of income from the event and associated activities.
Activities» Ticket sales, pledges,donations corporate/community sponsorship and raffles/auction activities before, during and after the event.
What success will look like
Throughout project lifetime, we will continually track the various income stream elements to ensure compliance with each stream's targets. Taking corrective actions as required
Gain at least £10,000 in sponsorship/donations covering project set up, planning and execution costs
Activities» Successfully promote/market the event in a variety of ways to gain sponsorship of the incurred costs by local companies and generous local supporters
What success will look like
Throughout project lifetime, we will continually track the various cost elements to ensure compliance with each projected spend . Taking corrective/alternative actions as required
We will always want to provide our range of traditional foundation services, but need to continually evolve to face new challenges.
The Althorp Project will enable us in both enhanced financial/income terms and PR/exposure to design/deliver new education, training and development programmes to give volunteering, social enterprise and employment opportunities.
Ultimately, we want to increase our number of client volunteers and employees in our social enterprises.
Inadequate specification of the event activities.
Poor communication strategy to potential supporters/sponsors/donators. Poor control of expenditure and inadequate reporting
To eliminate/mitigate these risks:
Appoint in June13 a dedicated experienced project manager, with a project team drawn from both internal resources and seconded external supporters reporting to an Executive Steering Group.
Having specific project work-streams to manage the key elements and required deliverables.
We will put together a comprehensive communications programme outlining the project and its deliverables to our key supporters and donors as part of an awareness creation /reporting campaign. We will consistently update as the project continues to create a sense of anticipation and expectancy.
Budget - Project Cost: £15,000Loading graph....
Amount Heading Description £6,000 Project costs Event planning & project management fees £5,000 Event costs Entertainment/Music/Professional speakers £4,000 Food/Drink Food & Drink, service & ancillary costs
Althorp House is a world famous stately home which was the Childhood home of Diana the late Princess of Wales, her brother is Earl Spencer who now lives there with his family. He is a Patron of the Hope Centre.
It has immense grandeur and wonderful public rooms with excellent facilities for conferences, events and activities.
The growing homeless, vulnerable and disadvantaged community of Northampton and surrounding areas. The Hope Centre looks after over 120 people every day and has over 1000 current clients on its records.
All funds raised will be used for the benefit of the client community.
We are the only charity in the County working directly with the homeless/ vulnerable/disadvantaged community to deliver tangible, reactive and proactive support. We've been going nearly 40 years and are recognised throughout the County by the local community and media as being the subject matter experts on all matters of homelessness, poverty and social deprivation.
In our staff and supporter base we have extensive project management and fundraising experience as well as the desire to help!
Read more about the Charity running this project.
Catherine Maryon, General Manager, Northampton Hope Centre
Is the Executive Sponsor for the project chairing the Steering Group which will oversee the entire process. Also liaises with our Board of Trustees.
Sue Wright, Community Fundraiser, Northampton Hope Centre
A highly experienced project manager, as project secretary, will co-ordinate all workstream activities/reporting systems for the Project Manager.
Kevin Shapland, CIS Event Solutions
The professional Events Manager delivering overall project, managing all stakeholders, directing Sue Wright to co-ordinate all internal resources .