In Kind Direct

In Kind Direct

Charity information

In Kind Direct

In Kind Direct, one of The Prince's Charities, improves the lives of millions of people in need by re-distributing products donated by companies to UK charities and voluntary groups.

Founded 1996

  • Mission statement

    Everyday in the UK a charity will be struggling to raise sufficient funds to purchase essential items to sustain their operations or give to the people they help. At the same time a UK manufacturer or retailer will be sending the same items to landfill, either deemed as surplus to requirement or not fit to retail because of a cosmetic flaw in the product or packaging. In Kind Direct matches surplus to need. It might be games software, arts and crafts materials and sporting goods for youth groups in deprived areas, cleaning supplies, educational material and tools for an employment training organisation; toiletries, bedding, toys, nappies, toilet rolls and books for a women’s shelter; or kettles, toasters and china for a charity housing refugees.

    Since 1997 we have re-distributed £150 million worth of surplus products from 1,000 companies. More than 8,000 charities have received products, touching the lives over a million disadvantaged people every year. Our charity partners operate in all sectors, including social welfare, homelessness and housing, community support and initiatives education and training, disability and family, children and youth projects.

  • Aims

    In Kind Direct aims to:

    • To stretch charities limited budgets by ensuring a flow of high quality donated consumable products for them to use in their operations and give out to people in need.
    • To help companies avoid waste and landfill by giving them a secure, efficient and trusted means to donate usable products to good causes.
  • Overview

    Established: May 1996

    Registered Charity Number: 1052679

    Full time staff: 18

    Part time staff: 4

    Volunteers: 50

    Phone number: 0300 30 20 200

    Address: 11-15 St Mary at Hill London EC3R 8EE

    View charity accounts on the Charity Commission website
  • Helping UK charities do more with donated products

    In difficult times, charities need every resource available to deliver essential services.... More